Introduction
The world of online sales on marketplaces is changing rapidly. Back in 2024, sellers spent hours manually analyzing competitors, selecting keywords, and creating product cards. Today, in June 2026, artificial intelligence (AI) has become an indispensable assistant for entrepreneurs. But how can a beginner master all the tools without drowning in a sea of information? The answer lies in quality AI-powered training, such as the course "Wildberries and Ozon — E-commerce" from ASI Biont. This is not just theory, but a practical guide to launching and scaling a business on Russia's two largest platforms.
Why is Traditional E-commerce Training Outdated?
Two years ago, courses on Wildberries and Ozon were built on lectures and webinar recordings. Students watched videos, took notes, and then tried to apply the knowledge in a real environment. The problem was that marketplace algorithms are updated quarterly, and analytics tools are becoming more expensive. Today, AI generates up-to-date lessons based on the latest changes. For example, instead of a static PDF with SEO rules for product cards, you get a scenario where a neural network analyzes a fresh case: how the priority of search results on Ozon changed in May 2026.
What Does AI-Powered Training Offer?
- Relevance: content is automatically updated to reflect new trends.
- Personalization: AI tailors examples to your level — from registration to scaling.
- Speed: no need to wait for a webinar recording — lessons are available in text format immediately.
Complete Sales Course: From Registration to Scaling
The course "Wildberries and Ozon — E-commerce" covers all the stages that sellers go through. Here are the key modules you will master:
1. Registration and First Steps
Many beginners waste weeks on paperwork and choosing a legal structure. AI lessons explain how to register on both platforms in one day, avoiding common mistakes. For example, you'll learn why it's more profitable to start as a self-employed individual on Ozon and as an individual entrepreneur on Wildberries.
2. Analytics and Niche Selection
Without data, success on marketplaces is impossible. The course teaches you how to work with analytics services: you'll understand how to assess demand, seasonality, and competition. AI generates examples of unit economics calculations for products from different categories — from clothing to electronics.
3. Creating Product Cards
SEO optimization of a product card is 50% of success. You'll learn how to write titles, descriptions, and select keywords that rank in the top. AI lessons show how a neural network analyzes 100 competitor listings and offers unique texts for your product.
4. Advertising and Promotion
Setting up advertising campaigns is a complex stage. The course breaks down the types of advertising on Wildberries (auto-strategies, search) and Ozon (brand showcase, search promotion). You'll learn how AI helps optimize your budget: for example, what CTR is considered good for different categories in 2026.
| Advertising Type | Wildberries | Ozon |
|---|---|---|
| Automatic | Yes, pay-per-click | Yes, pay-per-impression |
| Search | Keywords only | Keywords + negative keywords |
| Brand Showcase | No | Yes, for sellers with high ratings |
5. Logistics and Finance
Business profitability depends on storage and delivery costs. AI lessons explain how to calculate the cost of goods considering Wildberries and Ozon commissions. You'll learn to choose warehouse schemes (FBO, FBS) and avoid fines for long delivery times.
6. Scaling
Once the first sales come in, the question arises: how to reach an income of 500,000 rubles per month? The course provides strategies for expanding your product range, entering new categories, and using AI to automate routine tasks — from responding to reviews to managing inventory.
How Does AI Help in Learning at ASI Biont?
The ASI Biont platform uses artificial intelligence to generate lessons. Unlike traditional courses where a lecturer reads the same module for a year, here each lesson is created by a neural network based on your progress. For example, if
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